About Us
Our Mission
Combining empowering stories with engaging play, Ninja Kitties teaches children meaningful messages that build character and self-esteem through “Ninja Goodness”, while instilling important lessons about the power of teamwork, believing in themselves, never giving up, kindness, and many other impactful values.
The Story
Explore the adventures in the kin-dom of Kitlandia with seven royal kittens. When these noble kitties aren’t performing their royal duties at Kitlandia Castle, they transform into secret ninjas, and use their special NINJA GOODNESS powers to spread love, kindness and peace in Kitlandia.
Together, the seven kitties—Zumi, Sora, Leon, Bee-Bee, Drago, Mia, and Hana — have all sorts of adventures, rescues, mishaps, mischief, fun and funny moments together.
Thanks to their super kitty gems from Grandma Tabby (their master ninja trainer), they have the power of Ninja Goodness on their side! But they must keep their gems hidden from the Fang Gang — Winty Wolf and his two rascal sidekicks Cody Coyote and Jed Jackal, who will stop at nothing to steal them and use their powers to bring harm to Kitlandia. Good thing Winty doesn’t know the Ninja Kitties true identities as royal kitties — but he’s certainly suspicious.
The only creatures in Kitlandia who do know the Ninja Kitties’ secret are their parents the King Reo and Queen Mira, Grandma Tabby, and a loyal woodpecker named Pepper who delivers secret messages to them.
The Ninja Kitties use their secret portal to get where they need to be in Kitlandia. They can do anything they set their paws to….as long as there aren’t any balls of yarn lying around — those are just too fun to pass up!
And, always, the messages of Ninja Goodness – the importance of family, kindness, confidence, love, individuality, persistence, tolerance —
are at the very heart of the Ninja Kitties and their adventures in Kitlandia.
The Portal
The Ninja Kitties use their secret portal to get where they need to be in Kitlandia. They can do anything they set their paws to….as long as there aren’t any balls of yarn lying around — those are just too fun to pass up! And, always, the messages of Ninja Goodness – the importance of family, kindness, confidence, love, individuality, persistence, tolerance — are at the very heart of the Ninja Kitties and their adventures in Kitlandia.
Meet the Ninja Kitties
Bee-Bee
Zumi
Sora
Mia
Drago
Leon
Hana
Grandma Tabby
Queen Mira
Meet the Creator
Kayomi Harai
Creator and Illustrator
Born in Osaka, Japan, Kayomi Harai is a self-taught artist who began drawing and painting at an early age. Her paintings are full of imagination and feature a wide range of animals, including cats, tigers, leopards, wolves, eagles, and dragons. She likes to use watercolors, colored pencils, and pastels in her artwork and creates art digitally also. Her works have been exhibited and licensed around the world. She currently lives in San Jose, California.
Kayomi created Ninja Kitties as a way to remind children that they can be anything they want to be and that they should always believe in themselves.
For Parents
“As kids and parents are navigating today’s complicated and nuanced landscape in their journey through childhood, Ninja Kitties is the perfect stage for teaching valuable life lessons. Adorably endearing characters, rich delicious visuals, and delightfully funny stories, Ninja Kitties provides kids with messages of goodness, kindness, bravery and empathy, all set within a loving family and community. Individual and unique Ninja Kitty strengths and vulnerabilities are unwrapped in the stories, which allows kids to identify with and immediately relate to their own personal relationships and situations.”
“I love the themes and messages of individuality, and respect—all of which are particularly important in families, and today’s environment.”
Sujata Luther
Ninja Kitties Brand Advisor,
Former EVP Nickelodeon
Consumer Insights, COO MGA
Entertainment, SR VP Global
Consumer Insights Mattel